Apicella-Lorei Orthodontics is leaving their mark in the orthodontic community. With state-of-the-art technology and zeal for their customer experience, Apicella-Lorei partnered with Viscul Creative to create a custom-designed website that reflected their recently renovated office.
Delivering more than just braces and other orthodontic services, Apicella-Lorei provides confidence to their clientele – a story that is featured in the website’s featured video. Viscul researched Apicella-Lorei’s direct local competition as well as nationally-recognized practices. Discussion with team members and a targeted group of clients influenced the direction of the story.